![]() In support of BODYARMOR Sport Nutrition’s first new product offering in more than two years, the brand will feature BODYARMOR Flash I.V. will be available in-stores nationwide and online via Amazon nationally in 2024. Launching in retail stores regionally this May, BODYARMOR Flash I.V. tastes better than any other rapid hydration product out on the market today.” We’re confidently entering this category because we know that Flash I.V. ![]() “Consumers want products that not only work hard for them but actually taste good too. “We may not be the first product in this rapidly growing space, but we plan to be the best – and that ultimately starts with taste,” said Muyshondt. will feature vibrant flavor colors and highlight key functional benefits to create an eye-catching lineup at retail. will launch in four great-tasting flavors including Grape, Strawberry Kiwi, Orange, and Tropical Punch. comes in a 20oz, square bottle and contains over 2200mg of electrolytes – more than traditional sports drinks – for rapid and sustained rehydration for quick recovery. “We’re always looking to innovate and provide consumers with hydration options they want and need, and we can’t wait to showcase our latest game-changer yet.”īODYARMOR Flash I.V. “BODYARMOR transformed the sports drink category with its better-for-you hydration options and now we’re excited to do the same in rapid rehydration with BODYARMOR Flash I.V.,” said BODYARMOR Sports Nutrition CEO, Federico Muyshondt. ![]() offers consumers the ability to refuel, replenish and recover with more electrolytes than the competition, added functionality with Zinc, Vitamins B and C to support a healthy immune system, and the same BODYARMOR promise of no artificial flavors, sweeteners, or dyes. is scientifically formulated to ensure the perfect balance of carbohydrates and electrolytes for faster absorption and replenishment.ĭeveloped with the same great-tasting, coconut water base as BODYARMOR Sports Drink, BODYARMOR Flash I.V. Designed to deliver the latest in active hydration and functionality for consumers without compromising on taste, BODYARMOR Flash I.V. WHITESTONE, N.Y.-( BUSINESS WIRE)-BODYARMOR Sports Nutrition today announced the launch of its first-ever rapid rehydration beverage, BODYARMOR Flash I.V. ![]()
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